Use the Holidays to Sell Homes Quickly

1 Dec

Use the Holidays to Sell Homes Quickly

The holiday season is upon us – take advantage of it as a time to sell homes! Oftentimes the holidays are seen as a season in which it is difficult to sell homes due to the cold, wet, dreary weather that affects the motivation of the home buyers. Nobody wants to go looking for homes under such conditions! However, don’t be discouraged by this traditional mindset because you can actually turn the tables and transform the holidays into a season for home selling!

Take a look at the positive side, and one of the first things you’ll realize is that there will be less competition from other real estate agencies this time of year. As a result, it will be easier for you to capture the attention of potential customers. Despite less competition, however, you will still need to  implement strategies to sell the home quickly, and what more obvious way to go about that than to play off the fact that it’s the holidays.

Spruce up the home’s exterior and make it inviting.  Since it’s Christmas time, add tasteful decorations, such as a wreath on the front door or red ribbons on the light posts. Try displaying a large vase on your front porch filled with holiday elements, such as tree branches, dried fruits and nuts, and even hints of shimmer. The holidays remind people of family and good times, so by adding visual holiday elements like this, buyers will immediately associate a certain level of hominess with your house, which is important because people buy based on whether or not they can envision themselves living in a home.

As always, however, remember that it is important to always showcase the features of your home first and foremost. The key to adding a holiday touch is to keep it minimal. Don’t use too many decorations, or you will cover the home’s features. By adding too many decorations, you also run the risk of making the home look crowded and less spacious. Make sure that the colors of the Christmas decorations do not clash with the colors of the home’s design. Utilize lighting that creates a warm and golden glow in your rooms.

Jennifer Fields
Oklahoma City & Edmond Real Estate Agent
405.330.0031

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